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High Standards Aren’t Harsh. They’re Respect

I believe that as female founders, high standards are our strength.

Women founders often second-guess themselves. We ask for excellence, then wonder if we’re being too demanding. We hold people accountable, then feel guilty for making someone uncomfortable.

But high standards aren’t harsh. They’re clarity. They protect our teams, our clients, and the purpose we’re building toward.

Strong boundaries aren’t unfair. They help the right people rise.

And when someone isn’t aligned, letting go isn’t failure. It’s leadership with compassion.

Because we can be kind and still be clear. We can care deeply and still expect excellence. That’s not a contradiction.

That’s respect — for ourselves, for our vision, and for the people we lead.

So don’t shrink your standards to make others comfortable. They exist for a reason. And they keep you, and your business, aligned with what matters most.

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