“If you think it’s expensive to hire a professional to do the job, wait until you hire an amateur.”
—Red Adair
Every time I see this quote, I’m reminded of how true it is in hiring. The cheapest option almost always turns out to be the most expensive.
Expertise saves you money, time, and headaches, always. The hard lesson is this: what looks like a good deal usually isn’t.
Quality has its price.
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Cheaper Help to Aligned Help: The Story Behind Staff4Half
I thought I needed cheaper help. What I really needed was aligned help.
Back when I was running my California-based office supply business, Gorilla Stationers, payroll was my biggest expense and compliance headaches never seemed to stop. Despite paying top dollar, I couldn’t always count on the work getting done right. So I did what every cost-conscious entrepreneur eventually does: I hired offshore.
The Philippines made sense, great people, affordable rates. But then came the 2 a.m. Zoom calls. Not for me, but for my team abroad. I could hear the exhaustion in their voices, even when they smiled through it. The 12-hour time difference between the Philippines and the U.S. made me wonder: is this really how I want to grow, by making people labor through their nights? It felt unethical.
I didn’t want just cheap help. I wanted team members who could have a healthy work-life balance that worked for them and for me. And that shouldn’t be limited to my U.S. team.
That dilemma was still on my mind when I flew to Buenos Aires for an EO event. What I found surprised me:
✔️ U.S. time-zone alignment
✔️ A cost advantage compared to U.S. salaries
✔️ And a European-style culture of ownership and pride in workSo I decided to give it a try. I hired a VA to help me with my admin. That one hire turned into two. Then five. They helped me grow Gorilla Stationers while building a healthier team.
As I shared my experience, the inquiries started:
“Where did you find this person?”
“Can you help me get someone like that?”And just like that, Staff4Half was born, from solving my own talent problem in a way that finally felt aligned with my values, my clients, and my team.
If you’re tired of trading cost for quality, or ethics for output, I’ve been there. There’s a better way to build.
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Hiring a Business Coach Isn’t Weakness, It’s Wisdom
Is hiring a business coach a sign of weakness?
I don’t think so.
As companies grow, so do the problems, and we at Staff4Half are no exception.
More people means more moving parts, and more decisions to make. And suddenly, it’s not about the ideas of the founder anymore (sadly), it’s about how well we can leverage the knowledge of the whole team.
And that’s where it gets hard. Inside the company, we all carry our own baggage:
preconceived ideas entrenched communication styles blind spots we don’t even noticeI believe that especially when we as founders want to create an extraordinary company culture of support and fostering, being open and honest in the interest of the business can become harder.
And that’s where I see an outside coach brings immense value.
A coach challenges us as a team without politics and can help us see things we’d never catch on our own, so that we can stay friends while also doing what is right for the business.
That is, I believe, the beauty of an outside coach.
And it’s not a weakness, it’s a strength!
P.S.: Did you know that women are more likely to hire a business coach than men? I found some reports that suggest that half of business coaching is done in woman-led companies (when women only lead a minority of businesses).
What’s your observation?
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The Real Cost (and Value) of Outsourcing
There’s a common misconception about outsourcing: that agencies charge double what employees get.
Looks like a nice business model, doesn’t it?
Here’s what most business owners don’t see.
Before a single interview happens, a good agency has already spent hours on these five things:
1️⃣ Understanding the company, its values, its workflow, its pain points.
2️⃣ Writing and rewriting the job description so it actually reflects what’s needed, not just what sounds good.
3️⃣ Filtering hundreds of applications, spotting who’s real and who’s copy-pasted their resume with AI.
4️⃣ Vetting for skills and mindset, because the wrong attitude costs more than the wrong tool.
5️⃣ Mapping cultural fit: who will thrive with your leadership style, your pace, your expectations.By the time a small business owner finally meets a candidate, the real work has already been done, even if they never saw it.
The value isn’t in “finding someone.”
The value is in hiring with a level of quality most small companies struggle to reach, simply because they don’t hire often enough to build these systems themselves.Good outsourcing doesn’t cost you more. It saves you from paying for the same mistake twice.
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